The DroneUp Drone Delivery Model
DroneUp is the primary partner for Walmart’s drone delivery service. More than 90% of U.S. citizens live within 10 miles of a Walmart, making retail drone delivery a reasonable proposition – and a totally different effort than that of online giants like Amazon, whose warehouses are located relatively sparsely throughout the country. Even more different is the choice that both Walmart and DroneUp made to buy vs. build, giving them the flexibility to respond quickly to regulatory and technology changes.
Walmart’s decision to outsource drone delivery by partnering with a…