The U.S. China Trade War and DJI’s Drone Market Share

“The non-plus-ultra… is and remains DJI. 76.1% of all entries in the database are from the Chinese company. This is despite the 0.7% decline since the mid-2019 ranking, which is of little consequence given this magnitude of market power. The most registered drone model was the Mavic Pro, which has been available on the market since late 2016. The Mavic Air 2, which did not hit the market until spring 2020, and was thus only 2 months into the data collection period, stood out as the new box office hit,” writes Schroth.